How to Write a Helpful Review

You’ve attended the Photography Workshop and you’re still in that travel glow. As you pack away your skivvies, travel slip-on shoes and good memories, now’s the perfect time to review your experience for others. Luckily, leaving thoughtful and helpful reviews for other photographers who might be considering the same workshop is easier than fitting your luggage into the overhead compartment.

Cover the basics.

It’s helpful to share the location, date and circumstances around the event. Did you attend an annual or ongoing workshop in its first year? Right on! Just make sure to mention this in your review.

#FirstYearFumbles: Everyone experiences growing pains and learns as they grow, so take that into consideration if you’ve had a bad experience at a first annual workshop or conference.

Be specific, but stay relevant.

TMZ knows: Everyone loves a good story, and it’s helpful to set up a scene set so others experience a frame of reference. Just make sure you’re using relevant information. Unless you’re Coco Chanel, mentioning about your outfit choice or accessories probably won’t matter.

#ThenAgain: Of course, if you’re talking model’s clothing choices for a shoot, that’s different…especially if you’re seeing white polos paired with clam digger pants on the beach a la Miami Vice.

Include the “why”.

The most helpful reviews include not only whether you liked or disliked a workshop, but why you felt that way. By discussing why you liked or disliked a workshop (or a portion of it), you’ll be providing useful information to your peers. Did you leave the workshop with a new understanding of how to run your business? Great! Explain what specifically resonated with you and why.

Gather thoughtful feedback

A good review doesn’t have to be positive.

It’s true; a good review is an honest, helpful review. Maybe you had a truly painful ‘blind date’ bad experience at a conference or a workshop, and now you feel inclined to share your experience with other potential attendees. Make sure you take some time to fully assess your experience, think about the potential issues from both points of view, and draft a thoughtful review.

QWERTY

Keep it objective.

No, you don’t have to go all Spocky-Vulcan about your time at the workshop, but let’s keep it real here. Readers want the main talking points of the event shared in a way they can relate to. That means subjective reviews singing the praises of your bestie running the program (or flaming the competition) is typically more obvious (and tacky) to readers than some might think. And who wants their character questioned by being called a shill or a jealous hater? We see that enough on Amazon.

Share Authentically

The takeaway:

Attending workshops and leaving reviews are great opportunities to network with peers in the industry. They not only to show your enthusiasm for the community, but they also establish your reputation in it more than ever.